Today I spent several wasteful hours trying to develop a decorative border for my logotype brief. The purpose behind it was to produce a window sign for the PCB Ltd. (printed circuit board limited) logo. My results are pretty much the worst thing I've done in some time, but I guess it is important to show it and how I developed it .
Very basically - I took the letter 'k' and began warping its form and removing details until it was essentially unrecognizable. Then I started arranging the forms I was left with, rotating, flipping, pasting etc. but making sure that it sat roughly within the constraints of the circle shown below.
The overwhelming response from the people I have shown this work to is that it's 'not bad'. I agree its pretty poor, and I think the reason is simply because the forms used in the border really are not that decorative. I think perhaps if they were arranged into a specific form, such as (to use a common decorative logo example) a crest, ie. a pair of lions, a crown, etc. I think that this would both be elegant and would allow the use of the simple circuitry forms to produce both type and image. Exciting, that's if I am able to execute it well.
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